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Celebrate What Matters
At Cherish & Collect, we create illustrated stationery, eco-friendly fashion, and thoughtful gifts designed to bring more joy, comfort, and creativity into your everyday life. From cosy journals and hand-cut stickers to organic cotton clothing made for mindful wardrobes, our pieces help you slow down, express yourself, and celebrate what matters most. Whether you’re planning your week on paper or curating a gentle, intentional lifestyle, our small business is here to inspire and support your journey.
Meet the Maker
Hello, I’m Daniele
Designer, maker, slow living advocate, and founder of Cherish & Collect.
I’m a lifelong stationery collector, powered by cappuccinos and passionate about illustration. I find peace in nature walks, joy in fantasy books, and inspiration in cosy games.
From Burnout to Slow Living
For years, I worked in corporate tech. From the outside, it looked like success. But inside, I felt constantly overwhelmed and creatively disconnected. Even during time off, I struggled to rest.
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Why I Started Cherish & Collect
When a layoff came, something surprising happened and I felt peace.
It gave me the space to reconnect with what truly mattered: creativity, nature, and the kind of intentional life I’d quietly dreamed of for years.That was the beginning of Cherish & Collect, a place where I could create meaningful things, slowly and with care.
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Designing What I Wished Existed
As a plus-size woman who cares deeply about the environment, I couldn’t find clothes that honoured my body, my values, and my aesthetic all at once. So I began designing what I wished existed: soft, breathable, comfortable clothing made from organic cotton. Pieces that feel good, inside and out.
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Analogue Tools for Comfort and Care
My background in tech made me realise the power of stepping away. Journaling and planning became gentle rituals. Ways to reconnect with myself, bring mindfulness into everyday life, and find clarity to cherish what truly matters.
For Those Who Crave Cosy Moments
It’s a joy to create for those who crave slow days, small comforts, and personal expression. If that sounds like you, welcome, you’ve just found your cosy corner. 💖